Challenge Anneka

In Summer 2022, I was commissioned to redesign the logo for the new series of Challenge Anneka for TwoFour, ITV Studios and Channel 5. Drawing on design cues from the original series and its mid-2000s reboot, I developed a bold, bright identity with a fun energy befitting the show. The star symbol was designed with motion in mind, later adapted into the special Challenge Anneka idents for Channel 5. I also designed the vehicle liveries, including the beach buggy and lorry.